ARPU takes $8.7M for point-of-sale advertising
ARPU bills itself as an advertising network that adds value for businesses by offering additional services to buyers at the time of an online sale.
For instance, a consumer buying an internet access package from a service provider might be offered relevant add-ons like phone service or subscriptions to online services. The company also maintains a service portal for customers to manage their subscriptions through.
The $8.73 million funding was disclosed in a regulatory filing reported by… Continue Reading