Loomia snags $1.5M to recommend news, products
Loomia, maker of a recommendation engine that tells people what news to read and which products to buy, has raised $1.5 million in debt and rights, according to a filing with the SEC. Asset Management, Peacock Equity Fund and Telefonica have contributed to the San Francisco-based company before. It has raised about $6.5 million to date.
BlogHer, the “community for women who blog,” raises $7M more
BlogHer , a content network for "women who blog,” has raised $7 million more in a third round of financing, giving it a treasure chest to keep it through the downturn as it seeks to become profitable next year.
The Redwood City, Calif., company has now raised $15.5 million, according to AllThingsD, which reported on the funding . There are several other players gunning for the women’s content and ad market, including established companies like AOL… Continue Reading
Loomia raises $5M to make recommendations
Loomia, which tells users what web content is popular among their friends, has raised $5 million in a first round of funding.
The San Francisco-based startup launched in June 2005 (our coverage of its early features), but it only released its SeenThis? application in January of this year (our coverage). The application allows you to see what content interests your friends on Facebook and other social networks. Loomia managed to enlist some high-profile partner sites: The… Continue Reading
4info is taking texting to the bank, gets NBC backing
(Update: The amount is $2.5 million, according to regulatory filings.)
4INFO, a Silicon Valley company that lets you search for information using text messaging, has become the official service partner for media giant NBC Universal. It has also received an undisclosed financial investment from the media giant’s arm, Peacock Equity.
While questions remain about how popular text messaging, also known as Short Message Service or SMS, will remain as more mobile broadband services are introduced, 4INFO is… Continue Reading
IGA raises $25 million to capture future in-game ad market
IGA Worldwide, a New York-based provider of advertising that appears within video games, has raised $25 million from a collection of venture capital, private equity and large media firms.
The potential market for in-game advertising is big, even as some analysts trying to measure it are prone to hype. It made only $55 million last year, but is expected to pass $800 million in 2012 with total video game ad spending reaching $2 billion that year,… Continue Reading