Ooyala gets $10M more for online video

Ooyala gets $10M more for online video

Ooyala, a video startup founded by a group of former Googlers, has raised $10 million in a third round of venture funding.

The Mountain View, Calif., company sells its technology to companies that want to include video as part of their web content. For example, VentureBeat writer Dean Takahashi used Ooyala to publish the videos he recorded during the recent DEMO conference. The company also launched a livestreaming video service last week, making it more of… Continue Reading

Permuto launches platform to track performance of display ads

Permuto, an online marketing company seeking to optimize display advertising for its client brands, has launched a new platform that measures the performance of this type of ad with the same precision that most search engine text-ads are evaluated. Called, ShopperConnect, the platform is targeted at web-based retailers, promising to collect purchasing data, provide dazzling ads, buy ad space and calculate browsers’ responses to the ads.

Based in Palo Alto, Calif., Permuto says its new offering… Continue Reading

Aptana scores $7.8M for open source web building tools

Aptana scores $7.8M for open source web building tools

Aptana, maker of open-source software used to build, implement and manage web sites and applications, has raised $7.8 million in a second round of funding to scale its virtual environment offering, Aptana Cloud — a free service that allows users to deploy and manage their web applications from a central location.

Based in San Mateo, Calif., Aptana is known for making web deployment fairly easy for users of varying skill levels, providing tools to run apps… Continue Reading

Sales intelligence company InsideView raises $6.5M

InsideView, a company that analyzes web sites, social-networking sites and subscription-based sources for potential sales leads, has raised $6.5 million in a second round of venture funding. The San Francisco startup says it’s still doing well despite the economy, with 410 percent year-over-year sales growth, and 60 percent growth between the third and fourth quarters of the last year.

The new round comes from InsideView’s existing investors Emergence Capital Partners and  Rembrandt Venture Partners. The company… Continue Reading

Youth media ad network GoFish reels in $22.5M

Youth media ad network GoFish reels in $22.5M

GoFish, a media-based advertising network targeting six to 17-year-olds (and moms), announced that it has brought in $22.5 million in private placement funding, which it will use to pay off its $14.5 million in debt and expand its sales and marketing staff. Backers Panorama Capital, Rustic Canyon Partners and Rembrandt Venture Partners will choose whether or not to kick in an additional $2.5 million in the next few weeks, according to the structure of the… Continue Reading

Stealthy Permuto nabs $6M for web promotions

Permuto, a Palo Alto, Calif. company so secretive that it hardly gives any indication of its business on its website, has brought in $6 million in first-round funding to promote websites and applications for free. The primary appeal of the company so far seems to be its prestigious flock of founders, which includes executives from Yahoo, DoubleClick, Apple, Oracle, Microsoft and Excite@Home.

One hint, a job listing on its site is scouting for software developers who… Continue Reading

Roundup: Brightroll, Tumblr, Collective, Veeker, MobileEye, all raise cash

Roundup: Brightroll, Tumblr, Collective, Veeker, MobileEye, all raise cash

Here’s the latest action:
1) Brightroll raises $5M for video ads
2) LGC Wireless acquired for $169M plus
3) InterviewUp, answers for job interviews
4) Alibaba.com to go public
5) Yahoo’s CMO leaves, without explanation
6) Tesla’s shocking $1M crash tests
7) Tumblr, Collective Media, Veeker, MobileEye, BioFuelBox, GameLayers, Shooner, all raise cash
Boston’s Entrepreneur site

Brightroll serves billionth video ad, raises $5 million – The mark comes less than six months after serving half that number. The San Francisco company, which helps large… Continue Reading

Socializr, the online event company, raises $1.5M

Socializr, the online event company, raises $1.5M

Updated

Socializr, the San Francisco start-up that lets you share information about parties and other events online, has raised $1.5 million in a second round of financing.

The backer is Rembrandt Venture Partners, a Menlo Park, Calif. venture capital firm.

Socializr founder Jonathan Abrams (top) knew Rembrandt partner Richard Ling (bottom) prior to launching Socializr, from partying together in SF nightclubs and other events. Abrams said this time he wanted an investor who understood to the product and… Continue Reading

InsideView raises $7.4M for online sales intelligence software

InsideView, a San Bruno, Calif. company that offers online sales intelligence software, said it has raised $7.4 million in a first round of funding.

Emergence Capital Partners led the round, and existing (seed-round) investors Greenhouse Capital Partners and Rembrandt Venture Partners participated.

InsideView helps a sales person by drawing information from multiple data sources – Hoover’s, Indeed, LinkedI and others — to help them make a sale.

Here’s an example of how it works: A sales guy… Continue Reading

Electric Cloud, software production co., raises $9M

Electric Cloud, a Mountain View start-up that helps accelerate the software production process after software code has been written, has raised $9 million in a third round of venture capital.

The funding was led by Rembrandt Venture Partners, and included existing investors Mayfield Fund, RRE Ventures and U.S. Venture Partners.

The company has raised a total of $22.1 million to date. It says it has 38 customers and hopes to be profitable by next year.

From the company’s… Continue Reading

Ads, ads everywhere: SpotRunner, Rhythm get big $ infusions

Ads, ads everywhere: SpotRunner, Rhythm get big $ infusions

Updated

The advertising revolution continues, in both the Internet and wireless worlds.

Spot Runner, the internet start-up that gives advertisers an easier, cheaper way to insert their ads into local TV programming, has raised $40 million more in backing.

And Rhythm NewMedia, meanwhile, has soaked up $18 million more in venture capital, to claim a stake in the other sexy ad area right now: inserting ads in wireless video clips.

This is a lot of money for… Continue Reading