Lead-gen site Leadpoint raises $6M, doing fine despite economic downturn
LeadPoint, a site that provides online lead-generation tools for advertising buyers and web publisher sellers, has raised $6 million in a round led by Silicon Valley Bank Ventures, with Redpoint Ventures participating.
Los Angeles-based LeadPoint calls itself “the first and largest leads exchange” marketplace on the web. Online lead generation broadly means helping advertisers to find potential customers via search results, and various forms of advertising.
LeadPoint helps advertisers in auto, real-estate, mortgage, debt and other industries… Continue Reading