New York Times appoints a “social media editor”
How’s this for a dream job? America’s paper of record has reassigned one of its editors to be the in-house expert on Facebook and Twitter.
You can read up on Jennifer Preston’s background in this morning’s entertainingly cruel Gawker post. More important is that the New York Times as an organization takes social networks seriously as a work tool. A leaked internal email describes Preston’s role:
Jennifer is our first social media editor. What’s that? It’s someone who concentrates… Continue Reading