In further proof the U.S. market is unlike any other in the smartphone industry, Apple’s iPhone grew market share in the last three months while Android held steady. But the most interesting numbers are elsewhere.
You’ve probably never heard of WPP, but the communication giant’s various brands drive $70 billion in media spend and took in $16.5 billion in revenue last year.
The conventional wisdom in the smartphone market is that Android is overtaking everything else. But in surprising news released this morning by Kantar, Apple’s iPhone and Microsoft’s Windows Phone are actually growing market share faster than Android.
After three months of iPhone supremacy, Android is back as the top-selling mobile operating system in the U.S. And those who want Apple to produce a cheaper iPhone will know exactly why.