Lean startups and 4-hour bodies: How Eric Ries and Tim Ferriss tell stories on the web

April 30, 2013 6:33 AM John Koetsier
John Koetsier

If you want to highlight a product, build a landing page. If you're an internet marketing guru, make a squeeze page. But if you want to start on online movement -- and maybe sell a few books, speaking events, or other products along the way, create a smart site.

Q&A: Why Scott Cook sees Intuit as Silicon Valley’s ’30-year-old startup’

March 29, 2013 9:15 AM Christina Farr
Christina Farr

We caught up with Scott Cook, the billionaire founder of Intuit, to chat about how a "lean startup" mentality is still relevant at a major company.

Steve Blank on ‘continuous innovation:’ Tech companies aren’t solving 21st century problems

February 16, 2013 12:30 PM Christina Farr
Christina Farr

Editor's Pick I called on the serial entrepreneur and father of the "Lean startup" movement for a dose of perspective.

How New York startup Comma launched on a $13 budget (exclusive)

July 17, 2012 1:29 PM Christina Farr
Christina Farr

Brooklyn-based entrepreneur, Mason Levey, has never had much of an affinity for punctuation and grammar, a shortcoming that has held him back in his academic and professional life.

With a shoestring budget and a desire to help others conquer those …

Lean startups vs. fat startups

May 27, 2011 6:00 AM Chris Morris

Guest Post

While the traditional definition of lean startup is one that moves fast, venture capitalist and serial entrepreneur Mark Suster says a better definition is one that’s tied to size and funding levels. There’s nothing wrong with being lean as you …

Atari: The original lean startup

October 13, 2010 6:00 AM Sylvie Leotin

Guest Post

(Editor’s note: Sylvie Leotin is the president at Atelier Leotin, a boutique consultancy firm. A modified version of this story originally appeared on her blog.)

Long before the words “lean startup” crossed anyone’s lips, Atari was leading the charge for …

Welcome to the new startup order

September 9, 2010 6:00 AM Brant Cooper

Guest Post

(Editor’s note: Brant Cooper is an independent startup consultant specializing in customer development and marketing. He submitted this story to VentureBeat.)

The difficulty of assessing change is knowing where you are on the curve.  At any moment in time, …

Lean startups aren’t cheap startups

November 3, 2009 6:00 AM Steve Blank

Guest Post

(Editor’s note: Serial entrepreneur Steve Blank is the author of Four Steps to the Epiphany. This column originally appeared on his blog.)

At an entrepreneurs panel last week questions from the audience made me realize that the phrase …

Touching the hot stove

August 13, 2009 7:35 AM Steve Blank

I’m a slow learner.  It took me 8 startups and 21 years to get it right, (and one can argue success was due to the Internet bubble rather then any brilliance.)

In 1978 when I joined my first company, information …