The network is the light bulb: Smart lighting set to surge in 2011

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Inside the race to green data centers

When one thinks of green, the first thought that comes to mind probably is not a chilly warehouse packed sky-high with servers. Yet in the energy-efficiency world, that’s exactly what where an increasingly amount of focus is going to — data centers.

On the GreenBeat: GRC cools servers with oil bath, the government as a cleantech VC

Startup Green Revolution Cooling has landed the first customer for its server cooling system that reduces server temperatures by way of an oil bath. Midas Networks is the first customer to be trying the cooling system out. The reasoning behind the system is that liquid can hold and transfer more heat than air. GRC says its oil mixture can cut data center power consumption by 45 percent. The Register has a video here.