Big data: a retailer’s guide to likes, tweets, reviews, customer data, and basically everything else (infographic)

Many retailers are using old dumb marketing techniques in a new smart world. And, therefore, missing out on sales.

Facebook’s business model could expand with Collections feature

Facebook is testing a new feature called "collections," with a few well-known brands today that will let you buy products featured in enticing photos. Facebook calls it a "small test," bit it gives us a look inside the company's business model mindset.

Brazil retailer using Facebook likes… on its clothing hangers

Facebook is constantly absorbing our real-life data that we contribute to the social network, but one Brazilian clothing store is taking Facebook’s data and throwing it back into the physical world.

The store, C&A, is putting “real-time Likes” counters on …

The Like-ification of 2011

A few weeks ago, I was listening to my car radio and had a surreal moment. Driving down Highway 101, I heard my jam, and reached for my iPhone to press a “like” button. I quickly realized the absurdity of …