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Foursquare paves way for ad products with release of Local Updates

Change is underway at check-in service Foursquare, which is one month into a radical redesign that has refocused its entire service around social interactions. Today, the social network  is giving venues a way to communicate with customers, and in the process is laying the foundation for upcoming advertising products that will help Foursquare make money.

How scientists can manipulate us with games to gather data

Smartphones have turned us into an army of accidental data collectors, checking in at locations, taking photos, recording audio, even gauging network speeds wherever we go. This rich data can be used for research, but because people are creatures of habit, there are sometimes gaping blind spots.

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Foursquare’s mobile recommendation engine, Explore, hits the web

Chances are that the insights gathered from one-and-a-half billion check-ins and 15 million tips are better than your own eyes and ears at sleuthing out the best places to eat, drink and see nearby or afar. At least that’s the logic and science behind Foursquare Explore, a popular recommendation feature migrating from mobile to web today.

Adoption of geolocation applications is still stagnant

Thirty percent of online adults in the U.S. are familiar with geolocation applications, but less than six percent of online adults use these apps, and only two percent use them once a week or more, according to new data from research company Forrester.

Location Labs gets info on 15 million local businesses from CityGrid Media

Location Labs, a company that helps developers create location-based mobile applications, today announced a partnership with CityGrid Media, a subsidiary of Web giant  IAC and supplier of local content and advertising to other sites. The partnership will give Location Labs access to information on more than 15 million local businesses.