Two years ago, Apple debuted iAd with the goals of transforming how ads look, work, and sell, charging massive seven-figure sums for allowing brands the privilege of ushering in a brave new world of mobile advertising and capturing almost half of the mobile ad market. Predictably, iAd iFlopped.
Can you buy your way to the top of the app store? In a word, yes.
App recommendation engines are getting booted from Apple’s app store because they suck, according to a new player in the app-finding business. But Hooked Media has come up with an entirely new take on app recommendation that has two unique qualities.
“So many people that have given up the concept of a photo collection,” he says. “Faces, places, and things are important ways to automatically categorize photos. And they keep getting smarter every day.”
Guest Post Ultimately, the world is witnessing a fundamental phase shift in the way applications are built and designed. Keeping these new basics in mind will let you create and deploy robust apps that people actually want to use — and can use, crash-free.
Launching this week, the company’s new iPhone app features profiles of kids in developing countries who desperately require surgeries. You can donate directly through the app and receive real-time updates on the patient’s progress.
Media promises that K-Invite will yield high-quality users for mobile apps.
Twitter updated its iOS and Android apps today so you can see more trends in more places. The company also improved video playback on Vine.
Women install 40 percent more apps than men, buy 17 percent more paid apps, and pay an astonishing 87 percent more for those apps. In other words, if you want to make money selling apps, you better appeal to women.
Yahoo updated its app today to include technology from recently acquired “summary” startup Summly.
Guest Post Allow me to jump right into this by saying that yes, we have created a business while solving a problem.
And that last time we checked, it was still OK to do that.
AppGratis CEO Simon Dawlat has been through the storm of his entrepreneurial life in the last two weeks.
We downloaded 13.4 billion apps in the first three months of 2013, spending $2.2 billion U.S. on apps and in-app purchases.
Guest Post This is a document of how we screwed up. And then how we fixed our screw-ups. Please learn from us.
Guest Post Free-to-play has revolutionized the monetization model in gaming by charging players based on their willingness to pay, instead of displaying one set price for all. Indeed, through a dynamic pricing scheme for in-app purchase items, free-to-play has enabled game publishers to monetize the whole of the price/demand curve.
This past month, Google Maps lost its position as the most downloaded app on Apple’s iOS store — to another Google app, YouTube.
Guest Post I quit smoking because a mobile device told me when to smoke … and when I was done smoking for good.
GroundCntrl, which lets you delegate tasks to and motivate your mobile workforce, took on $1.01 million in funding today, according to a filing with the SEC.
New version is all about getting more things done with fewer taps on the screen.
And what the data shows is that the top apps on Amazon are very, very different than Google Play.
Tired of fixing content and coordinating push notifications at the whim of your business team? AppGlu is for you.
“We’re seeing a billion pageviews per month,” CEO Gil Dudkiewicz told me on the phone this afternoon.
To make it easier for roommates or colleagues at a small company to order items for a shared kitchen, Instacart has launched a new feature called “Shop with Friends.”
The global app economy will reach $25 billion this year, according to new data from ABI Research. Thirty-five percent of that, or $8.8 billion, will be tablet apps, and 65 percent — 16.4 billion — will be smartphone apps.
An app screeching to a halt may be annoying to you, but it’s valuable insight for developers when it comes to making their apps perform better.
Google Play turned one today, and in honor of the birthday, Google is celebrating by giving gifts. Gifts for you, that is, and your Android device.
Your app is wonderful, amazing, and awesome, and it’s one in a million. Literally.
In 2013, we’ll download ten apps for every single woman, man, and child on planet Earth.
With tracking capabilities like these, the new SDK is almost starting to impinge on dedicated app analytics solutions like App Annie and Flurry, but of course in a purely Facebook-focused manner.
Siebrand Dijkstra wants anyone to be able to make an app. He’s the CEO of AppMachine, which just launched a Mobile World Congress. The company lets users build a complex native application for Android or iPhone from simple native application building blocks he compares to lego bricks.
If you develop in C#, you can now build apps for iPhone and iPad … and hundreds of millions of Android smartphones and tablets. And you can do it all right on your PC in your favorite development environment, Visual Studio.
These days it’s not enough to just create a mobile app — to truly compete, you need an app that takes full advantage of the huge leaps we’ve seen in mobile design.
Tempo uses artificial intelligence to keep you on time, deliver context for your next meeting, and suggest who should attend.
Yahoo’s CEO isn’t kidding around when it comes to mobile.
Editor’s Pick You probably don’t know that you can spend $180, $350, or even $1,000 on an iPhone app. What you don’t want to know is that your purchase of even the most expensive app doesn’t guarantee you’ll be able to use it for years to come.
App developers love to tout download and engagement figures, but it’s often tough to verify their (sometimes padded) claims. Onavo aims to change that with the launch of Onavo Insights, a new mobile market intelligence platform
Hailo, a mobile cab-hailing app, raised $30 million in its second round of funding and plans on opening its services in New York this month. It ill have fierce competition, however, from Uber.
That fancy new app the marketing department wants so you can sell more paperweights may not be your best investment. In fact, unless you’re lucky or really, really good, the app might just end up being the digital equivalent of a paperweight itself.