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How 1 in-app message made $100,000

John Koetsier’s deep-dive into the mobile marketing automation market reveals how the technology can make you more money, even if you’re a small fish in a big pond.

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Big Data and mobile analytics: Ready to rule 2015

2014 was a big year for big data, a term that gradually gained momentum to become one of the most talked-about subjects in the tech world. With 2015 fast approaching, prepare for big data’s total domination, as it, along with the Internet of Things, is set to be the focus of web and mobile.