‘Native commerce’ is helping StackSocial — and tech blogs — triple revenue annually

StackSocial, a 22-person L.A.-based ecommerce startup funded by luminaries such as Tim Draper and 500 Startups, has never touched a penny of its $850,000 seed round. Instead, the ‘native commerce’ pioneer is tripling revenue annually, hitting a “8-figure annual run rate,” and helping some tech blogs earn over a million dollars a year by selling stuff.

Forget scale, the key to native ads is quality

2014 is poised to be a big year for “native advertising” as it goes from an industry buzzword, commonly used and inconsistently defined, to a meaningful share of revenue for most publishers. Or at least that’s what I asked Santa for a few weeks ago.