Instagram is the best platform for brands, according to a new study that reviewed all brands on social with over 25 fans on each of four major social platforms: Instagram, Facebook, Twitter, and Google+.
Mobile branded content company TextPride has completed a $1 million seed funding round, the company said. TextPride makes stickers and emojis that mobile messaging apps can add as paid upgrades to their services.
As if our Facebook news feeds weren’t already polluted enough.
Mobile ad platform maker NativeX is announcing a new product today that will help game developers incorporate better ads in their mobile games.
Guest Post Now that the dust has settled and another MobileBeat has come and gone, we’re left wondering what the big lessons from the show were.
Guest Post Simply put, if you want to really engage consumers, you’ve got to run a content-driven campaign and you’ve got to get that content to a large audience precisely when and where they want them the most.
Guest Post Mobile gaming apps have been quietly reinventing mobile advertising and out-monetizing even the large, well-established publishers. Here are a few things the mobile games companies have worked out along the way.
Editor’s Pick Automattic, the company behind Wordpress.com and its 3.6 billion monthly pageviews, is testing a new native advertising monetization option with its massive blogging community: promoted posts.
Did Facebook use your face to help sell 55-gallon barrels of personal lubricant? If so, you too may be eligible for a whopping two pennies in compensation, ramping to $10 if you apply.
Native advertising is what Facebook is doing when it shows sponsored posts, or what Twitter engages in with promoted tweets. Here’s a native ad platform for all publishers.
Guest Post The time has come to consider swapping traditional ad units out for a native adv that displays content.
Guest Post The next generation of Internet elite are bypassing the display ad slog altogether and creating ad products that enable brands to engage natively with their audiences.