Zivity CEO explains her new, less-profitable strategy

Zivity CEO explains her new, less-profitable strategy

Cyan Banister, co-founder of adult photography community site Zivity — a place where photographers and models post cheesecakey photo shoots in hopes of attracting fans — has been wrestling with the site’s slower-than-hoped-for growth rate since Zivity launched in 2007.

Last week, Zivity’s board approved an unusual restructuring: Most of the company’s resources have been split off into Top Fans, based around a celebrity-fandom site Zivity had launched in April as a separate revenue-chasing strategy. Banister… Continue Reading

Zivity, an adult social network, raises $1M before launch

Zivity, an adult social network, raises $1M before launch

Zivity, a new adult social network start-up, has raised a $1 million round of seed capital from Silicon Valley investors — as it prepares for launch.

It’s not a porn site, such as the newer sites Eroshare (pictures) or Pornotube (vidoes). Rather, it likens itself to a mixture of MySpace and Playboy magazine with popularity/voting features thrown in. It says it focuses on pinup-like photography, or so-called “fine art erotica.” It invites regular woman — such… Continue Reading