Hearst buys Kaboodle, a social shopping site

Hearst buys Kaboodle, a social shopping site

Hearst Corp., the large media organization that owns the San Francisco Chronicle and sundry magazines, said it will acquire Kaboodle, a site that lets people bookmark items they find while surfing the Web, and then recommend and share them with other people.

The price was undisclosed. The start-up focuses on shopping. If someone takes time to research what “sandals” to buy for summer, they can bookmark their results and tag is sandals. Others can then find… Continue Reading