Game designer Will Wright leaves Electronic Arts

Game designer Will Wright leaves Electronic Arts

Will Wright, the legendary game designer behind the wildly popular franchises SimCity and The Sims, as well as the slightly less-successful Spore, is leaving video game giant Electronic Arts to lead his own “entertainment think tank,” The Stupid Fun Club. At the same time, EA is investing… Continue Reading

Will Wright favors Web 2.0-like community-driven game design

Will Wright favors Web 2.0-like community-driven game design

Will Wright believes that successful games depend on a feedback cycle where designers create games and incorporate the feedback and content generated by users. As such, the best games evolve after they ship and game companies should do a lot more to reap benefits from… Continue Reading

Q&A with Will Wright on the launch of Spore

Q&A with Will Wright on the launch of Spore

Will Wright is the rock star of the video game industry.

His games are almost always hits and have generated billions of dollars in sales for Electronic Arts, his employer. SimCity, the early game that let you build cities, was big enough with tens of millions… Continue Reading