Game designer Will Wright leaves Electronic Arts
Will Wright, the legendary game designer behind the wildly popular franchises SimCity and The Sims, as well as the slightly less-successful Spore, is leaving video game giant Electronic Arts to lead his own “entertainment think tank,” The Stupid Fun Club. At the same time, EA is investing in Stupid Fun Club (Wright and EA now own equal percentages of the group) and will work with Wright in turning the Fun Club’s ideas into video games.
EA Vice President… Continue Reading
Will Wright favors Web 2.0-like community-driven game design
Will Wright believes that successful games depend on a feedback cycle where designers create games and incorporate the feedback and content generated by users. As such, the best games evolve after they ship and game companies should do a lot more to reap benefits from game usage data.
A game designer at Electronic Arts, Wright has created some of the best selling games of all time, including The Sims franchise, which has sold more than 100… Continue Reading
Q&A with Will Wright on the launch of Spore
Will Wright is the rock star of the video game industry.
His games are almost always hits and have generated billions of dollars in sales for Electronic Arts, his employer. SimCity, the early game that let you build cities, was big enough with tens of millions sold. It spawned Sims, which has sold more than 100 million units since its launch in 2000. Wright has been at work on his new game, Spore, for seven years…. Continue Reading