Playnomics uses deep analytics to help game publishers pitch ads to the right players (exclusive)

Playnomics will use ads from Aditive to target ads at the right players.

Playnomics launches PlayRM monetization and analytics for mobile

PlayRM lets game companies optimize monetization for specific users across platforms.

Grim but real player stats: 85 percent of social gamers do not return after the first day playing

Some of the stats about social gamers are kind of scary.

Playnomics launches PlayRM customer relationship management platform for games

Playnomics launches a customer relationship management platform for games that markedly improves player retention.