‘Big data’ is dead. What’s next?

“Big data” has been broadly applied as a catch-all phrase for any company, and this gold rush has brought out the usual lineup of copycats and frauds.

Decide.com uses big data to idiot-proof online shopping

Decide.com introduced a new feature today that will provide consumers with a ‘Decide Score’ to help them make shopping decisions. The score is based on a comprehensive analysis of ratings and reviews from across the web, intended as an objective, data-driven barometer for product quality.