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	<title>VentureBeat &#187; presidential elections</title>
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		<title>VentureBeat &#187; presidential elections</title>
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		<title>Forget the electoral college: What if each click was a vote?</title>
		<link>http://venturebeat.com/2012/11/06/election-votes-clicks/</link>
		<comments>http://venturebeat.com/2012/11/06/election-votes-clicks/#comments</comments>
		<pubDate>Wed, 07 Nov 2012 02:01:53 +0000</pubDate>
		<dc:creator>Meghan Kelly</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[clicks]]></category>
		<category><![CDATA[elections]]></category>
		<category><![CDATA[featured]]></category>
		<category><![CDATA[presidential elections]]></category>
		<category><![CDATA[presidents]]></category>
		<category><![CDATA[votes]]></category>

		<guid isPermaLink="false">http://venturebeat.com/?p=570440</guid>
		<description><![CDATA[<p>You've likely gone and voted and are now watching the results as they unfold. But what if it wasn't the issues and polls that informed your vote, but rather the headlines floating around the Internet? What if a click was a&#160;vote?</p>
<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=venturebeat.com&#038;blog=342986&#038;post=570440&#038;subd=venturebeat&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p><a href="http://venturebeat.files.wordpress.com/2012/11/dewey-defeats-truman.jpg" target="_blank"><img class="aligncenter size-full wp-image-570453" title="dewey defeats truman" alt="dewey defeats truman" src="http://venturebeat.files.wordpress.com/2012/11/dewey-defeats-truman.jpg?w=655&#038;h=500" height="500" width="655" /></a></p>
<p>You&#8217;ve likely gone and voted and are now watching the results as they unfold. But what if it wasn&#8217;t the issues and polls that informed your vote, but rather the headlines floating around the Internet? What if a click was a vote?</p>
<p><a href="http://visualrevenue.com/" target="_blank" target="_blank">Visual Revenue</a> helps those in digital media look at what stories and features of their homepage are being used and how (disclosure VentureBeat has used Visual Revenue). It <a href="http://visualrevenue.com/blog/2012/11/what-if-headlines-determined-the-outcome-of-the-us-election.html" target="_blank" target="_blank">watched a number of outlets</a> to see what kinds of headlines got the highest click-through-rates and asked how the election would turn out if each of those clicks was actually a vote for the candidate features in that article.</p>
<p>The team looked at clicks in just the United States and then the world overall. Based on headlines clicked in just the U.S., Obama comes out on top at 51 percent. If you add Europe into the mix, however, Romney edges the current president out with 53 percent.</p>
<p>Headlines with the vice president&#8217;s name in it didn&#8217;t exactly help their running mate&#8217;s case, however. Looks like the percentage of headlines clicked per vice presidential candidate were nearly the same as the presidential candidates, giving them no extra lead.</p>
<p>Check out the rest of the As for waht the headlines actually said, most of them used the obvious &#8220;Romney&#8221; and &#8220;Obama&#8221; names, but they also included &#8220;drone,&#8221; &#8220;vote,&#8221; and &#8220;last.&#8221; They also included the mention of statistician Nate Silver more times than the vice president candidates&#8217; names.</p>
<p>Check out more in the infographic below:</p>
<p><a href="http://venturebeat.files.wordpress.com/2012/11/visual-revenue-us-election-click-data.png" target="_blank"><img class="aligncenter size-full wp-image-570452" title="Visual revenue us election click data" alt="Visual revenue us election click data" src="http://venturebeat.files.wordpress.com/2012/11/visual-revenue-us-election-click-data.png?w=590&#038;h=2065" height="2065" width="590" /></a></p>
<p><em><a href="http://www.flickr.com/photos/mbell1975/3284799705/sizes/l/in/photostream/" target="_blank" target="_blank">Dewey Defeats Truman image</a> via <a href="http://www.flickr.com/photos/mbell1975/" target="_blank">mbell1975</a>/Flickr</em></p>
<br />Filed under: <a href='http://venturebeat.com/category/business/'>Business</a>  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=venturebeat.com&#038;blog=342986&#038;post=570440&#038;subd=venturebeat&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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	<enclosure url="http://venturebeat.files.wordpress.com/2012/11/visual-revenue-us-election-click-data.png?w=40" /><source url="http://venturebeat.com/2012/11/06/election-votes-clicks/">Forget the electoral college: What if each click was a vote?</source>
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			<media:title type="html">mkel31</media:title>
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			<media:title type="html">dewey defeats truman</media:title>
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		<media:content url="http://venturebeat.files.wordpress.com/2012/11/visual-revenue-us-election-click-data.png" medium="image">
			<media:title type="html">Visual revenue us election click data</media:title>
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		<item>
		<title>Twitter and Fox teaming up to provide social election coverage (updated)</title>
		<link>http://venturebeat.com/2012/11/06/fox-twitter-election/</link>
		<comments>http://venturebeat.com/2012/11/06/fox-twitter-election/#comments</comments>
		<pubDate>Tue, 06 Nov 2012 20:00:46 +0000</pubDate>
		<dc:creator>Meghan Kelly</dc:creator>
				<category><![CDATA[Social]]></category>
		<category><![CDATA[elections]]></category>
		<category><![CDATA[presidential elections]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[tweets]]></category>

		<guid isPermaLink="false">http://venturebeat.com/?p=569484</guid>
		<description><![CDATA[<p>For tomorrow's presidential election, Twitter has partnered up with Fox News, representing the first time the two have ever come together on a social media&#160;partnership.</p>
<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=venturebeat.com&#038;blog=342986&#038;post=569484&#038;subd=venturebeat&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
				<content:encoded><![CDATA[<p><a href="http://venturebeat.files.wordpress.com/2012/11/fox-news-twitters.png" target="_blank"><img class="aligncenter size-full wp-image-569612" title="Fox News Twitter" alt="Fox News Twitter" src="http://venturebeat.files.wordpress.com/2012/11/fox-news-twitters.png?w=745&#038;h=472" height="472" width="745" /></a></p>
<p><strong>Updated (11/6/2012 at 11:55am PT) </strong>with new information about Twitter and Fox&#8217;s relationship.</p>
<p>For the presidential election, Twitter is teaming up with Fox News, which will be reporting specifically on Twitter data for the first time during a presidential election.</p>
<p>The two are working closely together to integrate Twitter&#8217;s data into Fox&#8217;s live election coverage. Twitter&#8217;s data is available to any news network, and really anyone, who wants to keep up with the election in quick bursts of information. Twitter representative Rachael Horwitz told VentureBeat that Fox is not getting exclusive data, and that the data is available to all other news organizations. That said, it&#8217;s likely that Fox will get a lot of the data up first given that it has specifically reached out to Twitter to form that kind of relationship.  The data includes &#8220;state-by-state engagements&#8221; and other real-time information that could be interesting if Twitter or Fox include some real-time sentiment analysis of the swing states.</p>
<p>It&#8217;s obvious at this point that social media is at the front lines of breaking news, particularly Twitter. News organizations covering the election minute-by-minute will do well to analyze more than just the polls, but that micro-blogs and status updates that come from voters.</p>
<p>In January of this year, we <a href="http://venturebeat.com/2012/01/09/fox-digital-stragety/" target="_blank">chatted with Fox about its web redesign</a> that was heavily influenced by the election. At that time, the focus was on making it easy to get video and other content across all different kinds of devices. It also created new video experiences for watching the debates, and following different candidates. Now that the election is here, it seems Fox is paying more attention to social media, where we&#8217;ll likely see hints of the results before they even come in.</p>
<p>You can see anchor Jenna Lee analyzing the Twitter data live during the election tomorrow.</p>
<p><em><a href="http://video.foxnews.com/v/1948881346001/" target="_blank" target="_blank">Jenna Lee image via Fox News</a></em></p>
<br />Filed under: <a href='http://venturebeat.com/category/social/'>Social</a>  <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=venturebeat.com&#038;blog=342986&#038;post=569484&#038;subd=venturebeat&#038;ref=&#038;feed=1" width="1" height="1" />]]></content:encoded>
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		<slash:comments>0</slash:comments>
	<enclosure url="http://venturebeat.files.wordpress.com/2012/11/fox-news-twitters.png?w=160" /><source url="http://venturebeat.com/2012/11/06/fox-twitter-election/">Twitter and Fox teaming up to provide social election coverage (updated)</source>
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			<media:title type="html">mkel31</media:title>
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