For Ernest Cline, author of Ready Player One, success is measured in DeLoreans and geeked-out fans

Ernest Cline is going where no geek has gone before with his latest book tour and contest that features a real DeLorean as the prize.

Facebook employees take over Menlo Park campus with rooftop QR code

A few dozen Facebook employees have put their own massive mark, literally, on the social network’s expansive new Menlo Park campus.

The mark in question is a gargantuan, scannable QR code taking up 42 feet of rooftop space atop one …

Demo: Instant discounts with QR codes on receipts? Sign me up

I hate those printed coupons that come along with my grocery receipts. They’re too easy to forget or lose and too hard to redeem. I also hate loyalty cards, mail-in rebates, and all the other tricks that retailers use to …

QR code lovers skew male, young & affluent

Of the 14 million mobile phone users who scanned QR codes in June 2011, a full 60 percent were male.

According to data in a comScore report released today, most QR code-scanning consumers are between the ages of 18 and …