You can’t access Facebook in China. Twitter is unheard of. And Google … well, Google has left China, and China isn’t exactly writing a Taylor Swift ex-boyfriend song about the world’s largest search engine.
Guest Post Search engine optimization isn’t just a buzzword anymore. Businesses are increasingly turning to SEO strategies to ensure they rank well in search engines.
Guest Post If you’ve ever thought about paying for inauthentic endorsements like this, you better pump the breaks because third party review sites are now making it as obvious as Snooki’s spray tan that you’ve invested in fake reviews.
Guest Post The purpose of this article is to expose the lies that business owners are told by low-quality SEO firms.
Google Webmaster Tools, the Google site that helps website owners manage how their site appears in Google, diagnose problems, and optimize traffic, is currently experiencing a major security breach.
I kind of feel like Fat Bastard in Austin Powers: the Spy Who Shagged Me as he’s laying back on a couch, shirtless, displaying his abdominal pulchritude, saying “I’m dead sexy!”
Most people think web marketing is Google Ads, promoted tweets, and sponsored stories. That’s after all, where tens of billions of dollars are being spent. But to Rand Fishkin, that’s the stupid money.
“Being an ad-buyer does not make you a marketer,” Fishkin said today in his talk at GROW 2012. “There are two huge problems with this.”
Search engine optimization, or SEO, is big business. Big enough to get a mention on close to 900 million websites, and to be the focus of 164,000 YouTube videos.
What’s happening to Google? The search engine that famously barely tolerated paid links has transformed into a high-powered advertising engine that, in some cases, leaves just 15 percent of page space for regular, non-paid, organic listings.
SEOmoz, a company that tackles search engine optimization for businesses, has raised $18 million in funding.
Head of Google’s Web Spam team Matt Cutts spoke on a panel at SXSW about search engine optimization and revealed a new strategy from Google that could send fear into the heart of any website manager. Google’s planning to punish any website that is “overly optimized,” according to Cutts. An audio clip of the discussion was posted by Search Engine Land on Saturday.
HubSpot, an online marketing and content management suite, announced today that it has raised $32 million from Salesforce, Sequoia Capital and Google’s investing arm, Google Ventures, in its fourth round of funding.
BrightEdge, a search engine optimization management (SEO) platform, said today it has become the first such platform to become fully social in a bid to help marketers optimize their social media activity, Jim Yu, founder and chief executive, told VentureBeat.
Guest Post It’s a popular notion these days Google has lost its “mojo” due to failed products like Google Wave, Google Buzz, and Google TV. But Google’s core business — Web search — has come under fire recently for being the ultimate in failed tech products.
Guest Post Joe Devine is the chief executive officer of The Search Engine Guys, a full-service search engine optimization and website design firm based in Austin, Texas.
While big brands and agencies have the luxury of resources and money, local businesses don’t. What they need is a social-media dashboard — an all-in-one, Web-based monitoring tool for Facebook, Twitter, and other social sites where customers hang out — that can optimize their online presence, engage with users and manage social campaigns. But that tool needs to meet three criteria: cheap, easy to use and automated. With that in mind, here’s a list of the top four that I find particularly well-suited for business use.
G5, a developer of local marketing software, today announced it has secured a $15 million first round of funding. The company said the money will be used for software development and marketing to target customers such as multifamily housing, self storage and senior living.
Some large e-commerce sites with product pages created from manufacturer’s databases are seeing less traffic to those pages.