And yeah, it's ultimately all about money. And advertisers.
Who needs a second screen when you can use one screen to watch, share, and see what others are saying about life television entertainment? Today SimulTV launched a new online TV-viewing app that integrates social, eliminating the need for two screens.
According to White, "the 'iTV' ecosystem represents a major innovation for the $100 billion LCD TV industry that will revolutionize the TV experience forever."
It's a lot more fun to voice your sports trash talk, instead of just typing it out. With that in mind, Tok.tv has embarked upon building a different type of second-screen app.
There are a handful of TV brands that have wildly loyal fans that essentially buy whatever products or services that affiliated with it, including Oprah, NASCAR, and probably the most fun, the WWE. That said, it's really to their benefit to come up with a way to harness all the social activity from their stars into a single stream.
Want to improve your 2013 Super Bowl experience? We've devised a comprehensive game day guide for football fans and all their apathetic friends and family members.
Kwarter raises $4 million to expand its social TV gaming platform to new verticals.
Consumers are adopting smartphones, tablets and other digital gear in increasing numbers.
Design in 2013 will be marked by an emphasis on the Internet of Things, context, and the second screen.
Nintendo's Wii U game console finally hit store shelves yesterday, and while reviewers mostly had positive things to say, it's also pretty clear that the Wii U still needs some work.
TV enhancement startup Zeebox has just closed a deal with Viacom that brings a slew of new cable channels into its service, the startup announced today.
Shazam has fine-tuned its song and media identification service to work with television programming on more than 160 channels, at all times.
After launching on iPad only in June, social sports service SportStream is releasing a web-native version today, which will be available to anyone using any tablet, smartphone, or laptop.
While there's a growing number of TV show discovery services using mobile devices (aka the second screen) to enhance the viewing experience, few have the name recognition of TV Guide.