Online ‘Conchords’ gathers flock of over 250,000 views
The season two premiere of HBO oddball comedy series Flight of the Conchords has gotten over 250,000 views in the past two weeks on humor web site Funny or Die.
A partnership between HBO and the Funny or Die comedy site from Will Ferrell and Adam McKay (which HBO has a stake in) led to the early streaming of the episode, in order to drum up buzz. It’s a great way to generate more publicity for… Continue Reading
Flight of the Conchords season premiere lands early online
Flight of the Conchords, a series featuring a quirky musical duo from New Zealand, has just debuted on online video site FunnyorDie.com — a month before its season premiere airs on HBO.
Networks have been giving sneak peeks and releasing episodes early online to get viewers psyched for new seasons and new shows for a while now. However, this promotion is part of a bigger pattern of pumping up and priming audiences for a series in… Continue Reading