Social commerce is like a unicorn: beautiful, alluring, and almost totally imaginary

Call it the unicorn problem: beautiful, alluring, magical, and totally non-existent. Social commerce, according to the latest Monetate e-commerce report, is almost as elusive.

Nevahold rallies angry customers on social media to make their voices heard (exclusive)

Nevahold is a platform where people can 'crowd source' their social media accounts put more weight behind their customer service complaints.

SimulTV launches a single-screen ‘second screen’ experience

Who needs a second screen when you can use one screen to watch, share, and see what others are saying about life television entertainment? Today SimulTV launched a new online TV-viewing app that integrates social, eliminating the need for two screens.

2M Facebook fans better than Super Bowl ad, celeb endorsement … or Twitter followers

Facebook fans are the holy grail of small business, according to a recent study by Staples.

Why you need social media marketing … in China

You can't access Facebook in China. Twitter is unheard of. And Google … well, Google has left China, and China isn't exactly writing a Taylor Swift ex-boyfriend song about the world's largest search engine.

HootSuite adds support for 750M more users: China’s Tencent Weibo, and Russia’s VK.com

In perhaps the clearest sign yet that enterprise social media management tool HootSuite has major global ambitions, the company announced this morning that it is adding support for managing China's most popular microblogging platform, Tencent Weibo, and Russia's most popular social media network, VK.com.

Terrorists on Twitter: Al Qaeda tweets to ‘serve our goals and clarify equity of our cause’

Al Qaeda in the Islamic Maghreb (AQIM), a North African affiliate, opened up to the media earlier this month by holding a question-and-answer session on Twitter.

Six keys to tweeting and sharing during a crisis

This week’s tragic events of the Boston Marathon explosions have given me a lot of think about. While I’m still deeply saddened, I couldn’t help but notice the viral impact of social media during times like these. While it’s awesome we can get news almost instantaneously, there’s also much at stake if we’re not careful with what we say and how we respond during these times or any other time.

Why settle for Facebook Home when you can have Twitter Home, too?

So. Facebook Home doesn't work on your particular Android device. And you've seen that Facebook Home has an abysmal 2.2 average rating -- more than half of Facebook Home users rate it one single solitary lonely star.

What's a social news Android addict to do?

Happy Foursquare Day, get your super-duper self-quantified activity infographic for the past 365 days

It's the 16th day of the fourth month -- four squared, in other words. Which means it's Foursquare Day, and which means that you can visit Fourquare.com to get a personalized infographic of the past year year.

How ‘well’ do you use social media? Two brothers built a social analytics platform to tell you

Prollie is a social search platform that tracks how "well" people use social media platforms and makes connections with others who share the same interests and passions.

Q&A: How digital anthropologist Brian Solis is reaching ‘Generation Connected’

VentureBeat caught up with blogger and social media analyst Brian Solis a few weeks after the release of his latest book.

Shift attacks Salesforce, Adobe with ‘open marketing cloud,’ an app store for digital marketing tools

Salesforce says it has the world's only unified social marketing suite. Adobe says its marketing cloud is a single service that includes everything digital marketers need to get ahead.

Shift begs to differ.

Ryan Holmes: HootSuite on the same user growth curve as Evernote, Zendesk

"We're kinda matching Zendesk and Evernote in user growth curve," Holmes said. "Our progressive cycle to each additional million is getting shorter and shorter, which is a good thing."

HootSuite unveils swanky new digs, complete with yoga studio, pup tent offices, and nap room (gallery)

Dogs, stumps, pup tents and bikes, the new HootSuite offices in Vancouver has them all. And then some.

SEC decides Netflix’s Reed Hastings may indeed share company info via social media

While it seems fairly obvious that corporations would use social media to communicate to the public, the U.S. Securities and Exchange Commission has formally decided it's OK.

Arkansas’ Collective Bias storms marketing scene with army of 1,400 influencers, $10.5M

"Social shopper media company" Collective Bias has raised $10.5 million to expand its approach to brand marketing, which leverages an army of influencers to publish content on social media.