TreatFeed pays shoppers for social recommendations

Los Angeles startup TreatFeed just launched a new spin on the crossover between social networking and e-commerce — it wants to reward users for their social recommendations with prizes and cash.

Confirmed: Lockerz raises $30M for social shopping

Lockerz, a social shopping startup aimed at users in their teens and 20s, is raising a big new round of funding. The Seattle company has already closed $30 million, and the round could go as high as $45 million.

Not so pretty: Layoffs at e-commerce darling ModCloth

ModCloth, the hot e-commerce startup backed by Accel Partners, First Round Capital, and the Floodgate Fund, laid off just over a dozen of its 248 employees today, the company told VentureBeat.

Flash-sales site Privalia in $280 million global shopping spree

The second wave of e-commerce is coming, buoyed by a flood of fresh cash. European flash-sales site operator Privalia, which offers short-term, steeply discounted fashion deals in Spain, Italy, Brazil, and Mexico, is expanding to Germany with a $280 million acquisition of rival Dress-For-Less.

Deal of the day: Gilt Groupe raising $80M to $100M

Gilt Groupe has built a big business from flash sales, where consumers converge on a particular shopping deal for a limited time. And now the company is shopping for its own investment deal.

Social shopping site Lockerz goes mobile

Lockerz, a social shopping site aimed at users between 13 to 30, announced that it’s making its first move into the mobile world today with the launch of a new smartphone website.

Oodle’s upgraded marketplace is all about friends

The social shopping industry seems to be heating up, with hordes of somewhat-related startups launching this year. But a slightly older website called Oodle has been bringing social features to its classified listings for a while now, and today it’s unveiling new features that take this approach even further.

Investors buy into social shopping service myShopanion

Zappli, the San Francisco-based maker of iPhone shopping application myShopanion, has raised a $500,000 seed round to fund its plans to take the lead against a horde of social shopping competitors.

Angel investors to Fashism: You look fabulous

Social shopping startup Fashism just announced that it has raised an angel round of funding led by A Grade Investments, the fund created by actor/entrepreneur/professional oversharer Ashton Kutcher.

Mertado brings shopping deals to games and websites

Mertado, a startup incubated by Y Combinator, has been working on bringing a fun, deal-based social shopping experience to Facebook. Today, it’s offering game developers and website publishers a way to make money from its deals too.