TreatFeed pays shoppers for social recommendations

Los Angeles startup TreatFeed just launched a new spin on the crossover between social networking and e-commerce — it wants to reward users for their social recommendations with prizes and cash.

Confirmed: Lockerz raises $30M for social shopping

Lockerz, a social shopping startup aimed at users in their teens and 20s, is raising a big new round of funding. The Seattle company has already closed $30 million, and the round could go as high as $45 million.

Not so pretty: Layoffs at e-commerce darling ModCloth

ModCloth, the hot e-commerce startup backed by Accel Partners, First Round Capital, and the Floodgate Fund, laid off just over a dozen of its 248 employees today, the company told VentureBeat.

Flash-sales site Privalia in $280 million global shopping spree

The second wave of e-commerce is coming, buoyed by a flood of fresh cash. European flash-sales site operator Privalia, which offers short-term, steeply discounted fashion deals in Spain, Italy, Brazil, and Mexico, is expanding to Germany with a $280 million acquisition of rival Dress-For-Less.

Deal of the day: Gilt Groupe raising $80M to $100M

Gilt Groupe has built a big business from flash sales, where consumers converge on a particular shopping deal for a limited time. And now the company is shopping for its own investment deal.

Social shopping site Lockerz goes mobile

Lockerz, a social shopping site aimed at users between 13 to 30, announced that it’s making its first move into the mobile world today with the launch of a new smartphone website.

Oodle’s upgraded marketplace is all about friends

The social shopping industry seems to be heating up, with hordes of somewhat-related startups launching this year. But a slightly older website called Oodle has been bringing social features to its classified listings for a while now, and today it’s unveiling new features that take this approach even further.

Investors buy into social shopping service myShopanion

Zappli, the San Francisco-based maker of iPhone shopping application myShopanion, has raised a $500,000 seed round to fund its plans to take the lead against a horde of social shopping competitors.

Angel investors to Fashism: You look fabulous

Social shopping startup Fashism just announced that it has raised an angel round of funding led by A Grade Investments, the fund created by actor/entrepreneur/professional oversharer Ashton Kutcher.

Mertado brings shopping deals to games and websites

Mertado, a startup incubated by Y Combinator, has been working on bringing a fun, deal-based social shopping experience to Facebook. Today, it’s offering game developers and website publishers a way to make money from its deals too.

DEMO: Zappli’s myShopanion launches social shopping for iPhone

Zappli is one of 70 companies chosen by VentureBeat to launch at the DEMO Fall 2010 event taking place this week in Silicon Valley. After our selection, the companies pay a fee to present. Our coverage of them remains objective.