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ABC News to poll Republican-debate viewers via TV-tagging app IntoNow

Republican presidential hopefuls will square off Saturday night at Drake University in Des Moines, Iowa. Conversations about the debate are sure to trickle over onto the social web, and ABC News, which is broadcasting and moderating the event, will gauge viewer reactions in real-time by polling them via TV-tagging application IntoNow.

Can Yahoo win at social TV with IntoNow?

It looks like Yahoo is the latest competitor in the social TV market, with today’s announcement that it has acquired startup IntoNow.

Loyalize takes social TV apps beyond the check-in

As more companies jump on to the social TV bandwagon, a new startup called Loyalize is offering tools for brands and content providers to create their own apps for real-time participation around any event — including TV shows.

Philo: Star power is the key to social TV

Social TV startup Philo tells me user numbers are “through the roof” right now, thanks in large part to copying a strategy from traditional TV — bring in the stars.

With IntoNow, is social TV ready for the masses?

There’s been a real explosion in TV check-in startups in the last year or so, but today, a company called IntoNow is launching what may be the most impressive social TV app yet.

TV app Tunerfish checks in to Android

The team behind Tunerfish, the social TV application launched by cable TV giant Comcast earlier this year, just announced that it’s releasing an application for Android smartphones.

Why check in to TV shows? Miso’s new answer: For the deals

Whenever I talk about apps that allow users to share what they’re watching with friends by “checking in” to a TV show, the first question anyone asks me is, ‘Why the heck would I want to do that?” Social TV startup Miso has been exploring different answers to that question, such as special content, and it unveiled a new one today — a promotional deal with home shopping company QVC.

Comcast’s Tunerfish social TV app gets a new face

Comcast got into the social TV game in June with the launch of a new service called Tunerfish. Today, the company announced a bunch of upgrades that general manager John McCrea said should lead to more sign-ups and growth.