It pays to time your tweets: SocialFlow debuts self-serve platform and eyes new funding

SocialFlow, which helps brands and publishers optimize their performance across Facebook and Twitter, is launching its self-service platform today. The company has had a banner year, growing from just 2 employees to more than 30 and graduating from the betaworks building to their own office on the east side of Manhattan.
To get a sense of how the company works, let’s take the example from one of their clients, The Economist. With SocialFlow, which guides which messages The Economist puts out to its followers and when, the venerable publishers has grown its social media fanbase five times faster than average and increased engagement with its audience at a rate eight times greater than before it used Social Flow.