How schools are reacting to Apple’s entry into education

When Apple announced its textbook initiative on Thursday, there was a rush of excitement among educators. Textbooks from major publishers, which can cost $40 to $75 dollars in print, would be available as interactive e-books for $15 or less. The new iBooks Author application could turn anyone into a publisher, with its simple interactive e-book creation tools.

Macmillan announces DynamicBooks, allows instructors to edit digital textbooks

Publishing powerhouse Macmillan recently made headlines with its demands for pricing control on e-books sold through Amazon. To recap: Amazon at first dropped Macmillan’s books from its store (including print editions) because the publisher wanted to charge more than $9.99 for Amazon e-books. Amazon later begrudgingly accepted Macmillan’s demands, and moved towards an agency model which allowed the publisher to set its own e-book pricing (between $12.99 to $15.99).