How Zappos became Zappos (video) December 6, 2012 3:52 PM John Koetsier John Koetsier LinkedIn Twitter Facebook Google Plus Profile Recent Stories: Tumblr: 108M blogs and 51 billion posts are worth more than $1.1B Mastering trade show ROI (or, How to get sent to your favorite shows every time) Google App Engine finally supports PHP, the language that runs 75% of the web How a tough decision turned into a billion dollar idea.