Nielsen’s state of social 2012 report: more social, more mobile, more minutes, more TV, and more ads
There's more of just about everything in Nielsens' 2012 state of the social union report ... all except the poor old PC.
There's more of just about everything in Nielsens' 2012 state of the social union report ... all except the poor old PC.
A company's best, most educated, and highest-paid staff are continually trolling on Twitter for a better job. They're not actively looking for a new job, just keeping an ear to the ground in case one comes up.
Imagine you could post a tweet which your followers view, engage with, watch video in, listen to audio in, and get detailed information about five or six related details ... all without leaving Twitter.
The most mobile-centric properties in the world are two you probably wouldn't immediately expect: Pandora and Twitter.
Women in the gaming world are expressing through Tweets why there are so few females in the industry.
Social networks are a huge part of our lives. Unfortunately for some people, maybe too huge.
From Odeo and podcasts to a hackathon and the first seeds of what would become a globe-spanning social network, the Twitter creation story is perhaps the best-known example of the now-legendary startup pivot, the change that makes all the difference.
But it's not the written rules that are the problem. It's the unwritten ones.
So you want to share that tweet, but don't want to retweet. And you don't want to copy, paste, and email, or take a screenshot and send it. Twitter will soon have a solution for you.
The Israeli Defense Force has, in the most egregious display of death-worshipping idiocy I've ever seen, gamified its war blog, giving visitors badges and points for tweeting, sharing, and otherwise spreading the word about Israel's war on terror.
Editor's Pick Most new social-local apps are a bore, frankly. But most don't have a CEO who did a couple of tours of duty in Desert Storm, was a chief mechanic for a NASCAR team, and then, after selling a startup, went back to study at MIT.
Twitter's dreams of Hollywood fame and fortune continue today with the just-announced hire of Ben Grossman as head of global operations for Twitter's media department.
Nieslen has acquired SocialGuide in a move to broaden its media research capabilities and connect the dots between Twitter and TV ratings.
Twitter loves Obama.
Obama, whose mastery of social media has certainly played a huge role in his victory, tweeted simply this: Four more years.
Topsy has partnered with Twitter to provide live, real-time sentiment analysis of the U.S. presidential election. And after trailing Obama for much of the year, Romney appears to be in the lead.
This is in addition to Twitter's already-existing policies of posting takedowns at Chilling Effects and per-country censorship of locally offensive content.
54 percent of the world's biggest 100 brands are now connecting with fans and customers on Instagram, and brand adoption on Instagram is growing faster than Google+ and Pinterest.
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90 percent of small businesses are Facebook, and 70 percent are on Twitter. LinkedIn, Google+, and Pinterest? Not so much.