Customer loyalty is key to gaining a share of the in-app purchase riches

January 18, 2012 5:51 PM Dan Crawley
Dan Crawley

In-app purchases are predicted to dominate the mobile-app market in the next few years. Revenue from in-app purchases, worth $970M in 2011, is expected to rise to over $5 billion by 2015, and a study by Localytics highlights the importance …

Zombie Life further proves that zombies are hot on the iPhone

October 13, 2011 5:11 PM Dean Takahashi
Dean Takahashi

Editor's Pick

Playforge made enough money from a single iPhone game, Zombie Farm, to support a 25-person company. Now the developer has launched its next game, Zombie Life, and it has another hit on its hands. Call it the domestication of the …