FOR IMMEDIATE RELEASE
Voicestar Acquires Assets of Selling Station
Philadelphia, PA., ï¿½ (June 28, 2006) ï¿½ Voicestar, Inc., the leading provider of pay per phone call enablement solutions and distribution, announced today that it has acquired the assets of Selling Station, LLC. Selling Station, based in Princeton, NJ, works with advertising agencies, direct marketers and search engine marketing firms to track local, direct response advertising campaigns. Under the terms of the transaction, Scott Pyper, Selling Station’s Founder and Chairman, will join Voicestar.
“Our acquisition of Selling Station will accelerate Voicestar’s sales efforts,” said Ari Jacoby, Co-Founder and President of Voicestar. “We are very excited to leverage Scottï¿½s ideas and energy.”
“As a firm believer in the role pay per call will play both on and offline, I am certain that the addition of Selling Station’s assets to Voicestar’s technology and market-approach will be a winning combination,” said Scott Pyper, Founder and Chairman of Selling Station.
Voicestar’s straightforward approach to pay per phone call enablement and distribution focuses on private-labeling, making it simple to sell or distribute pay per call advertising. Voicestar’s flagship product, The Voicestar Platform, makes it easy to track, measure and bill for phone calls between consumers and advertisers. The Voicestar Platform enables many new revenue opportunities for publishers, agencies, and lead generators both on and off the Web, such as local paid search, click-to-call classified advertising, hot-transfer programs, affiliate marketing, and form-based lead generation.
Voicestar has become the leading provider of Pay Per Call advertising services by aligning the interests of consumers, advertisers, agencies and publishers. Voicestar offers essential marketing services for hundreds of publishers, agencies and lead generators doing business on and offline. The company’s full suite of private-labeled, pay per call services and technologies helps businesses connect with highly motivated, local customers.
For more information, visit: http://www.Voicestar.com.
Voicestar is a trademark of Voicestar, Inc.