Move Networks, another video content delivery company, based in American Fork, Utah, has raised $11.3 million in venture capital from Hummer Winblad Venture Partners and Steamboat Ventures.

Founder is Drew Major, who previously founded Novell, and Arroyo, which sold to Cisco last year for $92 million.

Move serves broadcast networks, and told VentureBeat last week that its customers include Fox Network, CW and E! Online.

The company says it gives a much higher quality experience to viewers, resulting in no buffering. However, we’ve heard this from several other players lately, so we’re not certain exactly how this technology compares until we see more.

However, we see that VentureWire has talked with the company in more depth, and has a summary of the technology:

Founded in 2000, Move Networks has developed a process of encoding video for multiple bandwidths and target platforms, such as cell phones, desktops and large screen televisions. The company said its system cuts down on delayed starts, poor quality and buffering delays…

…Move’s process involves breaking video down into two second increments and categorizing and storing those increments on its back end. The company can then call those bits of video stream and present them on different devices in a fluid way, [Co-founder John] Edwards said.

Originally posted 2/5/07