Join Transform 2021 this July 12-16. Register for the AI event of the year.


reputationdefender2.bmpWhen those crude things you said while drunk at a party a couple of years ago during show up online, it may ruin your career chances.

Now there’s a new start-up, ReputationDefender, that will try to remove harmful references to you online, contacting Internet sites and requesting they take them down.

Started by 28-year-old Harvard Law School grad, Michael Fertik, the Louisville company is relocating to Menlo Park, Calif., after having raised under $1 million in angel investment from unnamed individuals, according to VentureWire today (sub required).

He charges $9.95 per month to $15.95 per month, depending on how long a customer signs up for the service. The company will then crawl the Web looking for comments or material that refelect negatively on you, and charge an extra $29.95 for each attempt to get the material removed, whether or not is successful.

Presumably, only comments considered “libelous, slanderous, defamatory or invasive can” legally be forced off the Web. Here’s a helpful FAQ at the site.

VentureBeat

VentureBeat's mission is to be a digital town square for technical decision-makers to gain knowledge about transformative technology and transact. Our site delivers essential information on data technologies and strategies to guide you as you lead your organizations. We invite you to become a member of our community, to access:
  • up-to-date information on the subjects of interest to you
  • our newsletters
  • gated thought-leader content and discounted access to our prized events, such as Transform 2021: Learn More
  • networking features, and more
Become a member