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free_1If you’re looking to take your live video broadcasts to the next level, Ustream announced today the launch of its Ustream Producer, giving users a way to create more professional looking high quality live video.

The Ustream Producer desktop application will work on both PC and Mac computers. A basic free package will let you stream from one camera, import movies and audio, execute three transitions, support picture in picture, screen capture feature and H262 video.

If you’re looking for even more features, then the company has Ustream Producer Pro. With Pro, the user has unlimited camera streams, unlimited transitions, use of overlays, layers and add titles, customizable picture in picture and of course HD and H.264 video for a one-time fee of $199. A side-by-side comparison can be found here.

Ustream Producer launches just days after competing live video platform announced that it had simplified its broadcasting user interface after customers complained of its complexity. So as Ustream aims for for a more professional audience, the competition is creating something simpler and easier



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