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WimduWimdu, a startup that offers a social marketplace for travel accommodations, has scored $90 million in funding from European investors Kinnevik and Rocket Internet, reports TechCrunch.

Wimdu’s service allows anyone to offer their personal space, like a house or spare room, to travelers looking for a unique experience not found when staying in a hotel.

The service is quite similar to the one offered by social bed and breakfast startup Airbnb, which recently secured a large $100 million round of funding.

The company’s new investors have funded several clones of successful startups like Groupon and Zappos.

Wimdu’s service currently lists 10,000 apartments in over 150 cities around the world and employs 400 workers in 15 offices worldwide, according to the company.

In addition to Airbnb, Wimdu faces a number of competitors including 9flats.

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