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There’s a point in the lives of most startups where a radical shift has to occur in order for them to hit the next level. If done right, it can be transformative – but too many startup owners cling to their original ideas and drag their companies down in the process.

Linked In co-founder Reid Hoffman, in this Endeavor Entrepreneur Summit address, pulls examples from his days at PayPal and LinkedIn to share how a team pulls through these moments and tries to avoid startup death.

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