One of the biggest problems independent musicians, photographers, and filmmakers face is finding ways to sell their art. Without a company behind you, you can only do so much. DailyDigital wants to help solve that problem by providing an easy digital storefront solution.
DailyDigital is having its coming out party today at the DEMO Fall 2011 conference, after what CEO Derick Thompson refers to as “being on the down low.” The company is using its day in the spotlight to highlight a major addition to its premise by adding storefront capabilities on the 750-million-member strong Facebook. (See an example above.)
“It’s all about helping independent content creators monetize on their personal websites, and now they can do that with Facebook too,” Thompson said. “F-commerce [Facebook commerce] is an emerging market that the company will help content creators take advantage of in new ways.”
Thompson might be on to something, as F-commerce is on the rise. Other companies like Payvment, Storefront Social, BigCommerce SocialShop and Ecwid are also trying to help retailers with selling goods on the biggest social network on the planet. DailyDigital says it will stand out from the competition because it offers coding that easily embeds on websites and Facebook Pages. An artist can embed the code, then access an online content management system to choose what to do with their songs, photos, movies, documents and more.
DailyDigital makes its money on a revenue sharing model, and it keeps 15 percent of each transaction. It has so far attracted 500 “content creators” that are in the process of launching storefronts on their websites, and soon many will add Facebook.
The Chicago, Ill.-based company is a nimble operation, with just four employees. It is self-funded, with $150,000 raised so far and is “in due diligence” concerning a first round with Hyde Park Angels and Lightbank.
Take a look at the YouTube video below to get a quirky look at how DailyDigital works:
DailyDigital is one of 80 companies chosen by VentureBeat to launch at the DEMO Fall 2011 event taking place this week in Silicon Valley. After our selection, the companies pay a fee to present. Our coverage of them remains objective.