Join gaming leaders online at GamesBeat Summit Next this upcoming November 9-10. Learn more about what comes next. 

Zynga announced today it has taken its most popular game, CityVille, to the fledgling Google+ social network.

The move could be strategically important for both Google and Zynga, which need each other: Zynga needs Google+ to help it gain more independence from Facebook, and Google+ needs successful games like Zynga’s CityVille to lure users over to its fledgling social network. Meanwhile, the move is a blow for leading social network Facebook, which has had CityVille as an exclusive in Western markets.

Zynga previously announced in July that it was taking CityVille to China through the Tencent social network. CityVille definitely needs a shot in the arm. Today, it has about 72 million monthly active users, down from its peak of more than 100 million users. Meanwhile, the No. 2 game on Facebook, The Sims Social from Electronic Arts, now has more than 60 million monthly active users.

The addition of CityVille to Google+ should help the growth of games on Google’s platform. Previously, Zynga had launched a version of Zynga Poker on Google+. Under an agreement with Facebook, it wasn’t clear if Zynga would be allowed to move its games to other platforms. In exchange for supporting Facebook Credits and marketing support from Facebook, Zynga agreed to keep its games exclusive to Facebook. But the deal has a variety of conditions under which Zynga can move its games to other platforms, evidently.


Three top investment pros open up about what it takes to get your video game funded.

Watch On Demand

San Francisco-based Zynga said this is one more step in its mission to “connect the world through games and create play for everyone, everywhere — no matter which platform they play on.” Zynga is hoping that diversification will help it grow faster and produce more stable revenues. That, in turn, should help it go public through its planned initial public offering.


GamesBeat's creed when covering the game industry is "where passion meets business." What does this mean? We want to tell you how the news matters to you -- not just as a decision-maker at a game studio, but also as a fan of games. Whether you read our articles, listen to our podcasts, or watch our videos, GamesBeat will help you learn about the industry and enjoy engaging with it. How will you do that? Membership includes access to:
  • Newsletters, such as DeanBeat
  • The wonderful, educational, and fun speakers at our events
  • Networking opportunities
  • Special members-only interviews, chats, and "open office" events with GamesBeat staff
  • Chatting with community members, GamesBeat staff, and other guests in our Discord
  • And maybe even a fun prize or two
  • Introductions to like-minded parties
Become a member