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ZappoTVConverging media startup ZappoTV is releasing a public version of its media center application for iOS today.

The ZappoTV app lets you combine your media content via mobile device and watch it on an internet-connected television. You can also access podcasts, photos and videos from social networks (Facebook, Picasa and Flickr) and all the stuff that’s currently on your computer or smartphone.

ZappoTV solves the problem many people have of transferring their digital media collections over to the big screen so it can be watched with friends and family. And while there are many solutions for this fix, ZappoTV’s aim is to make the process simple. This is something Apple has also picked up on, as its Apple TV has boosted its screen-sharing capabilities with recent software updates.

“These are technologies that were originally built for home networking purposes. What we did was extend that home networking protocol to include everything that’s available on the internet,” ZappoTV founder and CEO Jan van Ottele told VentureBeat. “Unlike some of the expensive competitors, our software doesn’t require a long-term commitment.”

Founded in 2009, the Santa Clara, Calif.-based startup’s platform currently supports a variety of connected TVs, media players and media center solutions, including the Western Digital Media Players, Xbox 360, Popcorn Hour, LG Connected TVs, and Samsung Connected TVs.

Check out a video demonstration below of the ZappoTV platform in action.



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