PayPal’s announcements have been all over the news lately, and at South By Southwest, vice president of global product and experience, Sam Shrauger, took some time to explain the company’s new approach to consumers and their money: the Paypal digital wallet.

The company is going up against everyone from old-timers like Google to newcomers like AmEx’s Serve with its new system, and Shrauger thinks it has a few stand-out features that set it apart from the competition.

Stay tuned for more from SXSW Interactive.