Interested in learning what's next for the gaming industry? Join gaming executives to discuss emerging parts of the industry this October at GamesBeat Summit Next. Learn more.


For years, the Electronic Entertainment Expo (E3) has been associated with the city of Los Angeles and its sprawling downtown convention center. But the game industry trade group is considering moving out because of construction issues.

The city of Los Angeles is planning to tear down the West Hall of the convention center as part of its proposed Farmers Field football stadium.

Mike Gallagher, head of the Entertainment Software Association, said in a conversation with GamesBeat at a Microsoft event on Monday evening that a decision about moving out or staying in LA was “imminent.” He said the proposal from the ESA has been with the city for months and now is the time to act on it. Among the issues related to a remodeling of the convention center are traffic, construction, and a smaller amount of floor space.

The show is a big deal to LA because it generates more than 30,000 hotel room stays, draws 46,000 attendees, and generates $40 million in revenue for the city. That comes in the form of direct spending on lodging, restaurants, taxis, construction workers and booth attendants.

Event

MetaBeat 2022

MetaBeat will bring together metaverse thought leaders to give guidance on how metaverse technology will transform the way all industries communicate and do business on October 3-4 in San Francisco, CA.

Register Here

Sources close to the association said that San Francisco, New York, Chicago, and New Orleans are among the alternative cities. E3 has been in LA for 16 of its 18 years, with a detour to Atlanta for a couple of years. Having been to almost all of them, I recall the muggy summer days in Atlanta and won’t necessarily welcome New Orleans or Chicago. New York is pretty expensive, and San Francisco has smaller venues.

But I think the driving reason that the show should be in LA is because that is the nexus of the entertainment industry. Perhaps it might be OK to move the show out for a couple of years and then return when LA gets its act together. But for the long term, the show should be in LA.

As a further thought, San Francisco is the home of the Game Developers Conference. That event is for developers, and it makes sense because so many developers are based in Los Angeles. But LA is where a lot of the powerful entertainment industry leaders hold court. Since E3 is a publisher’s show, a show for the marketers and power brokers, it belongs in LA and not San Francisco.

GamesBeat's creed when covering the game industry is "where passion meets business." What does this mean? We want to tell you how the news matters to you -- not just as a decision-maker at a game studio, but also as a fan of games. Whether you read our articles, listen to our podcasts, or watch our videos, GamesBeat will help you learn about the industry and enjoy engaging with it. Learn more about membership.