Bigcommerce has taken a big $20 million to accommodate its rapid growth and accelerate product development. The platform helps small business owners create professional online stores so they can “Sell More.”

With the boom in e-commerce, it’s important for retailers to have a strong web presence. However, many small business owners don’t have the resources to set up fully functional outposts online.

Bigcommerce offers a suite of tools to help retailers launch attractive, user-friendly online stores.

The package includes solutions for design, search engine optimization, data analytics, marketing, reporting, apps and integrations, security, product configuration, inventory management, payment processing, and more. Owners can completely customize their stores and incorporate features like product reviews, coupons, and mobile compatibility.

Today, the company also announced a redesign that will make the software more consumer friendly.

“Small and medium businesses shouldn’t need a degree in design and web development to run a successful online store,” said cofounder Eddie Machaalani. “They want it to be easy and intuitive.”

Bigcommerce has some 30,000 customers to date and has facilitated almost $1 billon in transactions since launching in 2009. It has seen over 1,000 percent growth in revenue and is quickly expanding its sales and marketing teams, which are based in Austin, Texas. The executive, engineering, and product teams run out of Australia, where the founders are from.

This second round of funding was led by previous investor General Catalyst, which gave $15 million last summer. Mike Maples of Floodgate also joined this round, bringing the company’s total to $35 million.