Nintendo entered the media battlefield today with the introduction of its Nintendo TVii service that will be included for free on its upcoming Wii U game console.

In a somewhat unexpected move, Nintendo showed off the Nintendo TVii service today in an attempt to catch up with its media-savvy console rivals, the Xbox 360 and PlayStation 3. Nintendo also wants people to use the Wii U instead of media streamers like the Apple TV, Boxee, and Roku.

Nintendo TVii streams movies, TV, and sports from your cable box and from services like Netflix, Amazon Instant, and Hulu Plus. It also connects with your social networks so you can comment on content you’re watching.

The Wii U launches Nov. 18 with two different models — one is the “basic” white edition for $300, and the other is a “deluxe” black edition for $350. Nintendo TVii is an extra that could help someone decide to buy a Wii U or at least deter someone from choosing an Xbox or PS3 because the Wii U didn’t have media options.

Check out the Nintendo TVii service in the video below.

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