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NewsCred, a startup focused on making it easy to syndicate premium news content, has acquired cloud-based publishing platform Daylife, the company announced today.

NewsCred is attempting to reinvent the newswire business model made famous by the Associated Press. And while the company doesn’t produce its own news, it does offer to cut through all the red tape associated with syndicating premium content on third-party publications. NewsCred currently pulls in content from The Economist, Bloomberg, VentureBeat, and many others. Its clients get access to premium content and use NewsCred as a middleman to handle all the licensing and payment details.

With the purchase of Daylife, NewsCred clients now have access to web publishing tools like smart-image galleries, polls, and timelines. They also have greater access to Daylife’s own clients, which include The History Channel, GE, Getty Images, and ESPN.

Financial terms of the sale were not disclosed, but NewsCred did say Daylife will double both its total customers and revenue.

Founded in 2008, the New York-based startup previously raised a $750,000 seed round from Floodgate, IA Ventures, and Naval Ravikant. Its most recent $4 million round was led by FirstMark, with participation from Lerer Ventures, AOL Ventures, Advancit Capital, and other prior investors.


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