Frustrated by the inability to repost something you love from Facebook’s mobile News Feed? Fret no more, as the social network today launched a mobile share button for its mobile website.
The new button is the mobile equivalent of the share button you already see on the website. It finally gives you a way to repost content from friends and Pages when you’re using Facebook’s mobile site.
The share button is also headed to the social network’s iOS and Android applications in the near future, a company spokesperson told VentureBeat.
The mobile share button sits adjacent to the “like” and “comment” buttons at the bottom of posts, as pictured right. Members can click “share” to repost the status update and add their own comments.
The button is an important one, not only because it satisfies the pleas of people who have asked for the long overdue feature, but because it makes a once complicated process effortless. As such, the additional share button should help brands, businesses, celebrities, and publications get their messages, sponsored or not, in front of even more people.
Facebook now has 604 million monthly active users on mobile, roughly 20 percent of whom only access the social network from their mobile devices. Once the bulk of these users gain access to the mobile share button, we can expect to see a dramatic increase in the number of shares for some posts. More shares will lead to more attention, fans, traffic, and possibly even sales.