Every dollar counts if you’re the typical college kid nowadays. Amazon knows this, which is why the e-commerce giant is making its new Kindle Fire HD 8.9 a bit cheaper for students this month.
During January, Amazon will cut the price of the tablet by $50, making it as cheap as $249 for the ad-supported 16GB model. The 4G LTE model will run as low as $449 with the discount.
The deal is not particularly surprising; it shows just how much Amazon has integrated its various devices, services, and media content. Students who purchase the Kindle Fire HD 8.9 aren’t just buying a tablet — they’re buying into the Amazon media content and Prime ecosystem as well. Make no mistake: Amazon’s main mission is to lock its customers in and never let them go.
The Kindle Fire HD 8.9 deal does come with two limitations. For one, it requires that buyers enroll in Amazon’s Student program, which requires a .edu email address. A bigger hindrance, perhaps, is that buyers will also need a subscription to Amazon Prime, which costs $49 a year for students. Fortunately, Amazon also offers free six-month subscriptions to Prime, which should make the discount that much more enticing.