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macbook pro retina 13

Apple is shaking the winter chill out of its MacBook Pro Retina line.

The price of the 128GB 13-inch MacBook Pro with Retina display has dropped by $200 to $1,500. Apple is also cutting the price of the 256GB Retina MacBook model by $300 and giving it a 2.6GHz processor. The device now runs for $1,700.

The 15-inch models are getting shifted around as well. The lower-end model now comes with a 2.4Ghz processor, and the higher-end, 16GB RAM model is improving slightly from 2.6GHz to 2.7GHz. The models will sell for $2,200 and $2,800 respectively.

The prices are a significant increase over that of the non-Retina display 13-inch MacBook Pro, which starts at $1,200. Clearly that 2,560-by-1,600 Retina resolution doesn’t come cheap, though I wonder if it’s worth quite as much as Apple’s premium makes it seem.

The reshuffling comes as Apple prepares a more significant MacBook refresh for later this year and as the larger PC market continues to struggle (a trend Apple hasn’t been entirely immune to).

Photo: Dean Takahashi/VentureBeat


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