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German social game maker scores big on social network.

SAN FRANCISCO — Today, Wooga revealed for the first time in its four-year history that it turned a profit. Revenues are split evenly between mobile and web games.

The Berlin-based developer is a private company, so it wouldn’t go into further detail about its financial situation. Chief executive Jens Begemann (pictured above) added that “we don’t want to be chased” by quarterly results. It’s investing the money back into the company to “innovate” in new genres and grow its audience.

“I’m focused on our 20-20 vision to make games available to [people who] play games every day,” he said.


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Wooga targets devices with more than 1 billion users. When Begemann and his cofounders started in 2009, that platform was the PC. More specifically, it chose Facebook — since then, Wooga has become the third-largest social gaming company on the site. The company shifted its focus to mobile when smartphones crossed the 1 billion mark. And in just two years, Begemann believes that tablets will also join the club.

But the company isn’t waiting around, as some of its games are already available on the iPad. In March, it will release a version of the popular gem-matching game Diamond Dash to Amazon’s Kindle Fire.

Wooga currently has 50 million active monthly players across all of its platforms and products.


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