This sponsored post was produced in conjunction with Intel.
These days, Intel seems to be coming out with new mobile announcements every month. The processors that Intel has introduced for smartphones and tablets are proving to be high-performance, low-power competitors in a rapidly growing global market. And Intel says it’s just getting started.
Ever since the first smartphones with Intel Inside launched last year, the company has been making steady gains, getting its processors into many handsets around the world. Simultaneously, with a push into tablets, Intel is aiming to outpace its competition. Customers give the technology kudos when it comes to performance, speed, and battery life.
So far, 2013 has been a year of steady progress for Intel in the mobile space. Today, Intel’s smartphone efforts are focused on the Android platform. The company is working closely with Google to create a superb Android experience by taking advantage of its new low-power Atom processors. Now Intel is inside phones from Lenovo, Motorola, ZTE and more, with a focus on phones in high-growth markets.
In January, Intel unveiled its new low-power Intel® Atom™ Processor Z2420 for the rapidly growing value smartphone segment. Already, manufacturers and service providers such as Safaricom, Etisalat, and Acer are bringing products to market using this chip.
Then in February, the company introduced more new products including its new dual-core Intel Atom SoC platform (Intel® Atom™ Processors – Z2580, Z2560 and Z2520) for the performance and mainstream smartphone market, and one of the world’s smallest and lowest-power multimode-multiband 4G LTE solutions, which enables global roaming and supports multiple devices, including smartphones and tablets.
Another major milestone this year was the announcement of the Silvermont microarchitecture in May. Silvermont will be the foundation for a range of products including smartphones and tablets that will come to market later this year, and it will be manufactured using the company’s leading-edge, 22nm Tri-Gate SoC manufacturing process, which brings performance increases and improved energy efficiency.
To give telecom and handset companies more flexibility, Intel has rolled out three fully optimized, customer-ready smartphone reference designs. These designs provide a foundation that enables customers to innovate and use Intel products in their own creative designs. By giving customers an existing platform to work with, Intel helps them cut development costs and time to market.
In the tablet market, Intel has the advantage in its capability to work across platforms and provide compatibility with multiple generations of software. Earlier this year, Intel revealed plans to launch the next-generation Intel® Atom™ 22nm quad-core SoC (“Bay Trail”) for both Android and Windows. Bay Trail devices are expected for the 2013 holiday season. There are more than 20 tablets with Intel Inside in the market already, including the ASUS Fonepad powered by the new Intel® Atom™ Z2420 processor, and the recently announced Samsung Galaxy Tab 3 tablet running on the Intel Atom Z2560 processor and also equipped with Intel’s XMM 6262 3G modem solution or Intel’s XMM 7160 4G LTE solution.
It couldn’t be a better time for Intel to be giving its mobile operations more gas. Market research group CCS Insight predicts that shipments of smartphones and tablets will reach a combined 2.1 billion by 2017.
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